Digital Business Transformation
Digitizing isn’t the same as Digital Transformation
According to Bain and Company, attracting new customers will cost your company 5-25 times more than keeping an existing customer; while, a mere 5% increase in customer retention can increase a company’s profitability by 75%! One metric which has gained prominence in Digital Era is Customer Retention. The entire Digital Strategy of an organization focuses on Acquiring and Retaining customers. We engaged with a global Contact … Continue reading How ER helps a global Contact Center improve Customer Retention by 10%?
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